To many candidates, a resume is simply a document that
details their progression from school and university through
each different role to date in their career. While it is quite true
that this is the ultimate purpose of the resume, it is also true to
say that it can secure for the successful candidate a new role
at a salary that far surpasses your immediate expectations.
The reason that your resume can make this possible is
twofold. Firstly, a strong resume will offer you an opportunity
to demonstrate the many ways in which your employment will
yield results and enhance company success. Secondly, smart
candidates understand that by quantifying the percentage of
growth, sales, profitability or cost reductions that they have the
ability to make within an organization will prompt an employer
to sit up and take notice. Hiring managers understand that
candidates who can transform operational success and
generate more sales or decrease costs are certainly worth an
additional $10,000 or $20,000 in salary expenditure. An
additional salary hike is obviously a far more cost effective
method of spending money as it requires considerably less
operational spend than losing thousands of dollars in
operational inefficiencies or down turned sales and profit
margins.
Employers will agree to pay highly competitive salaries to
candidates who prove themselves an asset to the company
and who demonstrate an ability to increase overall profitability
whatever form that may take. This doesn't mean that you have
to be a master sales person or a highly successful operations
manager with a unique ability to reduce costs. Whatever your
occupation and background, you simply must demonstrate an
ability to enhance company success and effect the bottom
dollar whether it is through customer service, administration,
marketing etc. Whatever your skills or area of expertise,
successful businesses rely on employees who have the ability
to shape the organization.
With rising costs and increased expenditure, companies and
organizations find being in business more challenging than
ever before. Investment in new employees needs to generate
a return if it is to prove viable, and for this reason employers
are prepared to pay top dollar for highly talented candidates.
Your resume is the only forum that you have when it comes to
making an initial impression. You may be the most
personable, charismatic candidate that has ever walked
through the doors of an interview, but no one will get the
opportunity to find out if you don't present your candidacy and
market your skills and experience effectively.
We cannot stress enough how vital it is to make an employer
want to hire you. You have to demonstrate your level of
expertise, proven record of success, accomplishments,
achievements, experience and the personal qualities and
characteristics that are integral to your career success. All of
these factors play a part in profiling your candidacy. You
cannot be happy to simply sit back and wait for an employer
to knock on your door. We all live in the real world and
understand that things like this don't happen. The cold harsh
reality is that the job market is highly competitive and the
business world highly challenging. To ensure that both
employers and employees find a common ground, there has
to be a need and a solution. The employer has a need to
make money and develop a successful business. The
employee has a need to make a good salary and find a role
that challenges and fulfills them.
Because every single candidate submits their resume with the
same mandate, it is critical that you provide an employer with
the kind of information that makes them want to meet you
personally. Your resume is your 'Golden Ticket'. It is the only
way that you can secure that all important meeting and give
yourself an opportunity to demonstrate on a face to face basis
the certain contribution you can make for a new employer.
Understanding an employer's requirements is of paramount
importance when creating a resume and cover letter. That is
not to say that you develop a resume that only responds to a
specific job specification or advertisement. It means that you
need to understand the employer's requirements and
demonstrate where your experience and expertise has met
each of these requirements for a previous employer. It means
matching your knowledge and abilities to the position and
demonstrating an ability to make an immediate and
significant contribution.
Employers want to hire employees who can think on their feet
and who have a proven ability to hit the ground running. Your
resume must reflect this. It must blend your professional
experience with the very characteristics that are inherent to
you personally. It is this mix that will market you as a
candidate of choice and generate that all-important interview.
Remember, your resume really does count so you have to
take it seriously. Don't underestimate the power of your
resume in your job search or salary negotiations. The salary
negotiation is obviously the most unpleasant part of the job
searching process. It is difficult to negotiate terms for both
salary and benefits as you strive to create a positive
impression with a new employer. The hiring manager
undoubtedly holds the cards in this situation as they can afford
to set terms without losing face. The candidate who argues or
stubbornly refuses to move within the negotiation process
risks the wrath of the hiring manager before setting foot inside
the door. For this reason, it is critically important that your
resume determine a solid baseline. If your resume sets your
salary at a higher rate than expected the negotiations can only
go one way, as you will have nothing to risk. You will be in a
position to start at a higher dollar amount and can therefore
secure a higher salary without conflict.
You maintain strong professional relations with your potential
employer and secure a better salary. It makes for a good
working relationship and great career prospects!
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